RE: [india-drug] Price control for 'Branded Generic' medicines (3)

["anita kotwani" <anitakotwani@msn.com>]

   Price control for 'Branded Generic' medicines (3)
******************************************************

Dear members,

   These  days  many  big  pharma companies like ,Ranbaxy, Cadila etc are
   manufacturing  two versions of certain medicines. One is their popular
   brand  that  they  push  through  doctors  and  second  has  less name
   recognition  and  is  priced  little  low.  The  second version is the
   branded  generic and is pushed by the superstockist and retailer. I am
   sure the quality of both the version is the same as it is manufactured
   by the same company.

   To  start  with  we  can give this information to the consumers through
   media, lectures, discussion etc.

   Some  of our members can give us the name of the company manufacturing
   two  versions of one medicines with their trade names available in the
   market.

   Best wishes,

   Anita Kotwani

   Patel Chest Institute
   University of Delhi
   Delhi 110007
   anitakotwani@msn.com
   ______________________________________________________________
       ______________________________________________________________

     From:  "M.S.Ganachari" <msganachari@yahoo.co.in>
     To:  India-Drug Communication Network <india-drug@healthnet.org>
     CC:  anitakotwani@msn.com
     Subject:  RE:  [india-drug]  Price  control  for  'Branded Generic'
     medicines (2)
     Date:  Fri, 31 Aug 2007 06:49:14 +0100 (BST)

   Dear Members,


   I appreciate the work proposed by anita kotwani , it is an need of the
   hour,  i  personally  feel  that  the only way is to Empower consumers
   about  various  generic medicines in the market and their price, where
   they  can demand the substitute from the pharmacist, we should have to
   change  the  mindset  of  the  consumer  that  generic  drugs  are not
   substandard ,   there  should  be  lot of awarness programme should be
   conducted  by  different  organisation,  institutions  and  pharmacist
   should be authorised for the substituting the suitable drugs.


   M.S.Ganachari


   Professor and Head


   Department of Clinical Pharmacy


   KLES College of Pharmacy


   J.N.Medical College campus


   Belgaum


   Karnataka





   anita kotwani <anitakotwani@msn.com> wrote:



     Price control for 'Branded Generic' medicines (2)
     ******************************************
     Dear members,
     As mentioned in the first message that there is a huge margin for
     retailers for the not-so-popular brand/branded-generic version
     of medicines, so we need to discuss whether there should be some
     directive  from the pricing authority of India for price control of
     these medicines or market information is necessary.
     One way is that NPPA can fix that branded-generic(not-so-popular or
     traditionally generic) medicines should be say 30% (to be fixed by
     consensus)  priced  less than "branded" (popular) medicines. Second
     option  is providing market information to the consumer. Empowering
     consumers  about  various generic medicines in the market and their
     price,  they  can  demand  the substitute from the pharmacist. This
     requires  education  of consumer and we should also educate doctors
     about the range of price for the medicines they

     prescribe.  Cost  of  medicine  is  one very important component of
     access to medicines
     I need to know the views of the members on this topic.
     Thanks.
     Best wishes,
     Anita Kotwani
     (Dr. Anita Kotwani)
     Patel Chest Institute
     University of Delhi
     Delhi 110007
     anitakotwani@msn.com
     ______________________________________________________________
     From: "anita kotwani"
     Reply-To: India-Drug Communication Network
     To: india-drug@healthnet.org
     Subject: [india-drug] Price control for 'Branded Generic'
     medicines
     Date: Wed, 22 Aug 2007 23:58:26 -0400
     > Dear all,
     >
     > In India, because of process patent till 2005, we have in
     real sense
     > only generic medicines. But, medicines are categorised as
     "branded"
     > and "branded generics" - branded medicines are usually
     manufactured by
     > large reputed companies and marketed by

     the manufacturer
     and have
     > popular name; branded generics have less name recognition
     and are
     > marketed by the superstockist or retailer.
     >
     > It has been found that many-a-times there is not much
     difference in
     > the 'Maximum Retail Price' mentioned on the 'branded' and
     'branded
     > generic' medicines of the same molecule.
     >
     > The margin on some of the branded generic is hogh as 500%
     and
     > many retailers try to push these branded generic as they
     make lot of
     > money on these. The whole purpose of branded generics is
     defeated as
     > poor patients are paying the same price as for branded
     medicines.
     >
     > In my opinion government should look into this and should
     have some
     > policy for price control for branded generic medicines.
     >
     > India-drug friends can give their opinions and suggestions for
     keeping
     > a check on price of generic (branded generics)

     medicines
     so that
     > medicines are available at affordable price for the
     population.
     >
     > Thanks.
     >
     > Best wishes
     > Anita Kotwani
     > Department of Pharmacology
     > V.P.Chest Institute
     > Delhi University
     > [1]anitakotwani@msn.com
     > ____________________________________________________________
     _____
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References

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