Re: [india-drug] Drug pricing: Centre gives ultimatum to cos. (5)

["Anuradha Banerji" <anuradhabee@yahoo.co.uk>]

Drug pricing: Centre gives ultimatum to cos. (5)
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Empowerment of the consumer to such an extent is the ideal situation.  However this kind of  a venture involves communication. Although awareness/sensitization of the public on the issue may have been done by various organisations but this needs a concentrated, collective and persistant effort in the area of advocacy and communication. 

Anuradha Banerji
**please add profession and affiliation**
<anuradhabee@yahoo.co.uk>