[e-drug] Returned medicines and drug donations (10)

["Margaretha Helling-Borda" <m.helling-borda@bluewin.ch>]

E-DRUG: Returned medicines and drug donations (10)
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Kirsten,

Thank you for your excellent comments.

Another thought regarding donations: how can media be used better?
For example,  when  disasters occur anywhere in the world today, one often 
hears television announcers make appeal for not only food and water, but 
also medicines which no doubt leads to misdirected donations of all kinds.
What should announcers say instead - if anything? Should a general 
policy/phrasing (apart from the content in WHO's Guide to Drug Donations)
be agreed upon?

Margaretha Helling-Borda
former Director WHO Action Programme on Essential Drugs)
E-mail: m.helling-borda@bluewin.ch