[e-drug] Movie involving pharmaceutical promotion

["Douglas Ball" <douglasball@yahoo.co.uk>]

E-DRUG: Movie involving pharmaceutical promotion
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>From Chris MacDonald's business ethics blog:

Movie Review: "Side Effects" 

The 2005 flim, Side Effects, is a romantic-comedy-slash-corporate-critique, an awkward cross between a spunky-girl comedy (think Julia Roberts in Pretty Woman, or Jennifer Aniston in just about anything) and a moralistic after-school special. 
 
The film stars Katherine Heigl (of tv's Grey's Anatomy) as Karly, a drug rep torn between her distaste for the industry she works for and her zest for the things her ever-increasing paycheques can buy....  "
 
For the rest of this item, visit http://www.businessethicsblog.com 
 
Having not seen the film, I cannot comment on whether it might be useful as teaching material or to stimulate interest in the topic of unethical pharmaceutical promotion, but it may be worth considering.

Regards

Douglas Ball
Kuwait University
dball[AT]hsc.edu.kw